Assignment 3: Part C: Your Marketing Plan
Due Week 9 and worth 280 points
For this assignment, you will conclude your marketing plan by developing your hypothetical companyâ€™s pricing and distribution strategies, and integrated marketing communications plan.
Note: You should create and / or make all necessary assumptions needed for the completion of this assignment.
Create the third part of your marketing plan:
Describe or list the feedback you received on Part B of Your Marketing Plan. Explain how you will use the feedback to improve your plan.
Develop the companyâ€™s pricing and distribution strategy.
Develop the integrated marketing communications plan most relevant for your product / service and audience. Develop your message strategy. Develop your media strategy.
Develop your public relations, sales promotion, and personal selling plan most relevant for your product / service and audience.
Develop your online and direct marketing plan most relevant for your product / service and audience.
Develop your social responsibility/cause related marketing plan most relevant for your product / service and audience.
Use at least three academic resources that address sustainability and monitoring of effective marketing plans and determine the applicability for your hypothetical company. These resources should be industry specific and relate to your chosen product / service.
Note: Wikipedia and other websites do not qualify as academic resources.
Your assignment must follow these formatting requirements:
Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format. Check with your professor for any additional instructions.
Include a cover page containing the title of the assignment, the studentâ€™s name, the professorâ€™s name, the course title, and the date. The cover page and the reference page are not included in the required assignment page length.
The specific course learning outcomes associated with this assignment are:
2.Â Â Evaluate marketing strategies used to create/communicate customer value.
d.Â Â Analyze integrated marketing communications and its relationship to advertising strategy.
3.Â Â Create an effective marketing plan.
a.Â Â Develop recommendations based on market analysis and strategy.
c.Â Â Develop dynamic strategies for competing.
d.Â Â Develop branding strategies for new products or services.
e.Â Â Develop pricing strategies and distribution channels for products or services.
f.Â Â Â Develop a fully integrated marketing communications plan for products or services.Â
We value our customers and so we ensure that what we do is 100% original..
With us you are guaranteed of quality work done by our qualified experts.Your information and everything that you do with us is kept completely confidential.
You have to be 100% sure of the quality of your product to give a money-back guarantee. This describes us perfectly. Make sure that this guarantee is totally transparent.Read more
The Product ordered is guaranteed to be original. Orders are checked by the most advanced anti-plagiarism software in the market to assure that the Product is 100% original. The Company has a zero tolerance policy for plagiarism.Read more
The Free Revision policy is a courtesy service that the Company provides to help ensure Customer’s total satisfaction with the completed Order. To receive free revision the Company requires that the Customer provide the request within fourteen (14) days from the first completion date and within a period of thirty (30) days for dissertations.Read more
The Company is committed to protect the privacy of the Customer and it will never resell or share any of Customer’s personal information, including credit card data, with any third party. All the online transactions are processed through the secure and reliable online payment systems.Read more
By placing an order with us, you agree to the service we provide. We will endear to do all that it takes to deliver a comprehensive paper as per your requirements. We also count on your cooperation to ensure that we deliver on this mandate.Read more